Coaster (kick-back) brake keeps stopping simple and hands-free.
Sure Foot Technology for stable starts and stops.
Pure City sprung saddle for a cloudlike ride.
Eco-friendly, all-weather comfort cork grips.
Got onomatopoeia? You may not know what it means now, but take one of these silky smooth cruisers for a spin and you’ll soon be shouting “Shibumi!” too.
Pure City Cruisers
Going fast is great, but sometimes the forecast calls for cruising. Our Pure City Cruiser line was designed for sunny days, slow rolls, and soaking it all in.
One Size Fits All!
Our beach cruisers only come in one size, comfy. Whether your five-foot-even or six-foot-plus, we wanted to design a bike that everyone could just jump on and go. Because when you're at the beach, you want a cruise, not a challenge.
The best warranty in the business
We believe in our bikes and we believe you should be able to enjoy riding without sweating the small stuff - that’s why we’ve got your back! With a lifetime warranty on frames and a 1-year warranty on components, you can ride confidently with the knowledge that we’ve got you covered.
To activate your warranty, professional assembly is required.
We love happy customers!
If you’re not happy, we’re not happy, and if we’re not happy, why are we doing this? We want you to love your bike and your Pure Fix experience as much as we love you!